Experience & Qualifications

AN OVERVIEW OF PROFESSIONAL EXPERIENCE, EDUCATION, AND TECHNICAL SKILLS

Brand Identity

Website Design

Creative Strategy

Digital Experiences

Brand Identity ⊛ Website Design ⊛ Creative Strategy ⊛ Digital Experiences ⊛

Professional Experience

FREELANCE BRAND & WEB DESIGNER | BASED IN SOUTH FLORIDA | 2025-PRESENT
  • Design visual identity systems and brand collateral for conceptual and client projects.

  • Create websites in Squarespace with a focus on user experience and responsive design.

  • Collaborate with clients from concept through final production while maintaining consistent brand standards.

  • Develop marketing assets, packaging, presentation materials, and digital graphics.

JUNIOR DESIGNER & ADMINISTRATIVE SUPPORT | MORGAN GRANT CREATIVE | NOV 2024-PRESENT

Supported the implementation and production of established luxury brands across digital and print.

  • Brand system implementation across client deliverables

  • Website updates and revisions in Squarespace

  • Presentation and collateral production

  • Launch campaign asset creation

  • Cross-functional collaboration throughout project execution

  • Production-ready file preparation and export

SOCIAL MEDIA & MARKETING COORDINATOR | MARMALADE LIFESTYLE | APRIL 2025-DECEMBER 2025
  • Planned and managed content calendars across social media platforms.

  • Designed branded social media graphics and digital marketing assets.

  • Wrote captions and supported content strategy for seasonal campaigns and product launches.

  • Scheduled and published content while maintaining a consistent brand voice.

SOCIAL MEDIA MANAGER | STUDIO ADAGIO | JULY 2026-PRESENT
  • Lead social media strategy, content planning, and publishing.

  • Develop scalable systems and workflows that improve collaboration, brand consistency, and production efficiency.

  • Manage production by coordinating designers, content workflows, and project timelines.

  • Write strategic marketing copy, create weekly Creative Briefs, manage team of designers for social media content.

INDOOR CYCLING GROUP FITNESS INSTRUCTOR | SARASOTA, FLORIDA | MARCH 2025-PRESENT

RIDE Cycle is a boutique indoor cycling studio dedicated to creating high-energy fitness experiences.

  • Plan and lead engaging group fitness classes for diverse audiences.

  • Curate music, pacing, and programming to create purposeful class experiences.

  • Build meaningful relationships with members through strong communication and consistency.

  • Demonstrate leadership, adaptability, and time management in a fast-paced studio setting.

  • Welcome and engage with customers and offer personalized styling and product recommendations.

SALES ASSOCIATE | ANTHROPOLOGIE | MAY 2024-SEPTEMBER 2024
  • Assist in achieving team sales goals through proactive customer engagement and relations.

  • Assisted with inventory management, stock replenishment, and maintaining an organized sales floor.

  • Maintained visually compelling merchandise displays to uphold brand presentation standards of excellence.

Education

BACHELOR OF ARTS IN BUSINESS MARKETING   BETHEL UNIVERSITY | MAY 2024
  • Completed a liberal arts education that strengthened communication, critical thinking, and interdisciplinary problem-solving.

  • Graduated Cum Laude, demonstrating consistent academic excellence.

  • Four-year NCAA student-athlete, balancing collegiate athletics with academic achievement while developing discipline, teamwork, and leadership (Bethel University Women's Soccer).

  • Minor in Graphic Design with coursework in branding, typography, and digital design.

Brand Identity

Website Design

Creative Strategy

Digital Experiences

Brand Identity ⊛ Website Design ⊛ Creative Strategy ⊛ Digital Experiences ⊛

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